Management & Marketing of Tourism

Kitob mualliflari Kalandar Abdurakhmanov, Alisher Eshtaev,

This tutorial includes questions of the organisation and management and marketing of tourist activity, problems of economic activities of the tourist organisations and the way of their decision. Functions, principles and methods of management and marketing in tourism, concepts and characteristics of styles of management of the tourist firm are clarified on the basis of world and national experience, the role of the manager in the strategy of management and administrative decisions making in the tourism is analysed, the basic lines of increase of tourism management and marketing efficiency are clarified.

Bilimlar sohasi: | Iqtisodiyotni boshqarish. Menejment. Marketing. Iqtisodiy statistika. Hisob. Milliy hisob tizimi. Iqtisodiy tahlil |
UDK
Kitob nashriyoti nomi: Kuala-Lumpur
Kitob nashr qilingan shahar: Malayziya
ISBN: 978-967-10289-7-1
Kitob nashr qilingan yili: 2013 Yil
Betlar Soni: 277
Kitob tashqi havolasi (to‘liq matni): Yuklab olish
To‘liq matnni ko‘chirib olish uchun kutubxonaga a'zo bo‘lish shart
Hujjat turi: O‘quv qo‘llanma
Nashr tili: Inglizcha
Kataloglashtirish manbai: Inglizcha
Hujjat tipi: Bosma shaklda
Kirish huquq turi: OCHIQ KIRISH